Adweek Brandweek 2024 Olympics. From the branding for the paris 2024 olympics to the sponsored events and campaigns from brands sharing the spotlight, there are several exciting ideas for marketers to take away. The paris 2024 paralympic games are set to be the most watched in its history, with a record 160 broadcasters signing up to cover the event.

Adweek’s rolling list of standout activations from brands and sponsors. And as a designer, i can only sympathize with the.